Whether it is Facebook, Twitter or Linkedin, I occasionally see talents posting links to their demos in comment threads when it doesn't have anything to do with the potential client's post. While a professional demo is essential to getting work and represented by a talent agent, this isn't the best way to market yourself on social media.
What you want to be doing is building relationships. Engage with the prospective client by taking a vast interest in their business and what their social media post is about. Ask questions and comment with helpful ideas and fun stories. This is how you build rapport with potential VO buyers on social media. They don't mind being marketed to via cold calls or emails, but they don&#